(July 21, 2021) The click rates of charity email increased significantly in 2020, according to the UK Data and Direct Marketing Association’s Email Benchmarking Report 2021 released on July 20. UK DMA monitors direct marketing responses across the Finance, Retail, Publishing, Travel, Not-for-Profit and Utilities sectors. While this year's metrics appear to … [Read more...] about Charity email click rates show significant increase in 2020: UK report
(July 14, 2021) One year after the killing of George Floyd and the nation’s own identification of the systemic racial injustice faced in Canada by Indigenous Peoples, Black Canadians and racialized communities, people have new expectations for businesses and brands to take action in the fight against racial injustice, says the Edelman Trust Barometer’s Business and Racial … [Read more...] about Perception of Racial Injustice in Canada Measured by Global PR firm
(July 1, 2021) After the discovery of 215 unmarked graves of children at the former Kamloops Residential School, North Vancouver resident, David Thomson, who has worked in the charity sector for 40 years, said he’d had enough and felt he had to do something. So he registered a petition with change.org, Suspend the Canadian Catholic Church’s Charitable Status over … [Read more...] about Calls to suspend the Canadian Catholic Church’s charitable status coming from people working in the sector
(June 17, 2021) In October 2020, 47-year-old Toronto lawyer, Annamie Paul, became the leader of the Green Party, the first Black party leader in the history of Canada. She is also Jewish. Paul beat seven leadership challengers, with her closest rival being Dimitri Lascaris who took 42.2% of the vote to Paul’s 50.6% on the 8th ballot. Paul’s path was never going to be easy. … [Read more...] about Is the Green Party of Canada racist?
(June 10, 2021) The news that the Tk’emlúps te Secwépemc First Nation had located the undocumented remains of 215 children on the grounds of the former Kamloops Indian Residential School run by the Catholic Church broke late on Thursday, May 27. The news spread across the world like wildfire. And since then, the Roman Catholic Church has come under intense criticism for … [Read more...] about Episode 5: No Apology – Indian Residential Schools and Legacy of the Catholic Church with Reverend Michael Coren