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CanadaHelps blows through GivingTuesday record

(December 4, 2020) CanadaHelps, Canada’s largest giving portal, reported it received a whopping $11 million in donations on Giving Tuesday, December 1st. The amount is a 123% increase over the 2019 record of $5 million. More than Over 47,000 donors made more than 77,000 gift to 9,366 charities. That would make the average gift in the range of $142.

“As we have seen since the beginning of the pandemic, online giving has grown significantly this year. Traditional, in-person fundraising activities have moved online and the charitable sector is continuing to adapt and evolve.” said Marina Glogovac, President and CEO of CanadaHelps.

GivingTuesday has grown steadily each year since it launched and this year the results made a significant jump.

CanadaHelps said that “while we are inspired and encouraged by these results and the generosity of the more than 47,000 Canadians who supported a charity or cause on GivingTuesday, we know these results may not be indicative of overall trends in the charitable sector. Charities have been severely affected by increased demand for their services amidst the pandemic and the loss of critical funding streams this year, including fundraising events and earned revenue.”

These results must be viewed within this broader context, they say.

“Fundraising results through the remainder of December 2020 will be critical to the survival of many charities. It is our hope that these positive trends continue to make up the shortfalls charities have faced in 2020.” 

Related

As online donations increase, there’s a lot riding on this year’s GivingTuesday December 1, 2020

Filed Under: News Tagged With: CanadaHelps, GivingTuesday

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SUBSCRIBE TO The Charity Report and receive comprehensively researched intelligence reports. Reports available to subscribers now include:

  • Public Foundations and their Priorities (November 2021)
  • Pennies on the Dollar: Private Foundation Giving in Canada (September 2021)
  • Arts Charities in Canada: How they are funded and what they’re facing (May 2021)
  • Community Giving: The Growth and Giving Priorities of Community Foundations (January 2021)
  • Who Give and Who Gets: The Beneficiaries of Private Foundation Philanthropy (December 2020)
  • Charity Sector Employees: Employee Stats, Industry Compensation and Salary Averages for 2018 (September 2020)
  • Where Wealth Resides: The Funding of Philanthropy (July 2020)
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Our beat is justice and equity in the charity sector. We follow news of the day, highlight people doing amazing work and conduct new research that sheds light on the forces driving the sector. The Charity Report TalkingUP podcast, hosted by editor in chief Gail Picco, interviews authors and journalists wbo have lots to say about the issues facing our time.  This is a place where independent thinking is valued, questions about the charity sector are asked and our independence is fiercely guarded. The guardians of that space are our Subscribers and Patrons who provide the financial support to pay writers, editors, researchers, producers, and content providers. We adore them.

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